¡MIJA! [mee-hah] Literally meaning “my daughter,” mija is used as a familiar and affectionate address to women, like “dear” or “honey,” in Spanish.

Hi, I’m Mija - or at least to my mum. I’m a British-Mexican fashion designer from London based in Perth, Western Australia.

In every place I’ve called home, fashion has meant something different. ¡MIJA! is a celebration of all my worlds and the way they’ve shaped my perception of style.

Fashion is something everyone takes part in, whether consciously or not. Every day we make a choice in what we wear - or what we don’t.

I hope that by making the choice to wear ¡MIJA!, you are making the choice to be the dopest version of yourself.